Social media icons should be a simple, trouble-free affair. Yet I’ve had my fair share (pun intended:) of problems with them. Indeed, social media icons are a necessary evil: temperamental and occasionally problematic – yet more or less mandatory for most websites. We want visitors to share our content – so it makes sense to […]
Rainmaker Digital? Any Rainmaker Platform Alternatives?
Update, September 4th, 2019: Just the other day, I received news that Rainmaker Digital Services / Nimble Worldwide (or whatever they’re called… I’m truly confused…) are finally ready to launch their “new and improved” (given their history, I find that somewhat hard to believe, let alone buy into…) version of the Rainmaker Platform: Rainmaker Platform Andromeda. […]
Simplero Review – After 8 Years of Experience
I’ve been a big supporter since their early beginnings as “zenbilling”. If you’ve been considering Infusionsoft, Kajabi, Thinkific, Teachable or the Rainmaker Platform – you should also consider Simplero. If I was only allowed a single adjective to describe Simplero, it would be “tailor-made”. The elegance of Simplero is a work of beauty. Especially considering […]
ConvertKit Review: a viable Mailchimp Alternative?
In this fresh ConvertKit review, I’ll explore one of the absolute best Mailchimp alternatives in the email marketing automation arena: ConvertKit. What are its pros and cons? Is it a viable Mailchimp alternative? Or just a dumbed-down ActiveCampaign copycat? Read on! To bring you as much value as I can with this review, I looked […]
Essentialist Marketing on Rainmaker: Month 7 (November)
On my continued journey towards joyful digital marketing on the Rainmaker Platform, I’ve been wondering… how to market yourself (and make a difference) if you’re feeling overwhelmed by having too much to do? The answer seems to be: removing (even more) obstacles… Last month I shared why I decided to stop freelancing fully and completely. I did so […]
Essentialist Marketing on Rainmaker: Month 6 (October)
In last month’s Rainmaker Marketing Journey update, I shared how my lack of so-called WIP (work-in-progress) limits clogged up my content creation process. Realizing that is indeed helping me unclog my content creation process. However, I also mentioned a few other factors hindering my content creation process from flowing freely. I’m referring to freelance web design done for clients. That […]
Beaver Builder & WordPress Category Page SEO
If you’re using the Beaver Builder theme and the Yoast SEO plugin (f.k.a. the WordPress SEO plugin) chances are you’re missing out on one of the simplest to pursue, yet powerful to do, WordPress SEO tips known to man. It first got popular in the classic Thesis WordPress theme by DIYthemes (Chris Pearson) all the way back in 2011 or […]
Essentialist Marketing on Rainmaker: Month 4 (August)
To say that last month’s marketing challenge report was delayed, would be an understatement. Now, this month’s report has been even more delayed. Truth is, I’ve been thinking. About strategy. You see, I realized that I didn’t have any! Oh yes, what I did have was lots of scrappy notes in paper form, in Evernote, OmniGraffle, […]
Is the CoSchedule Headline Analyzer worth your time? [VIDEO]
As part of my ongoing Rainmaker Marketing Challenge and initiative to rid myself of the many marketing tools I’ve been using – I’ve been wanting to test the accuracy of the CoSchedule Headline Analyzer. I’ve used it numerous times when crafting headlines for my blog posts, call to actions, headlines for landing pages, Hello Bars […]
Essentialist Marketing on Rainmaker: Month 3 (July)
It’s high time for the monthly results report from my Rainmaker Marketing Journey :o) Somewhat overdue, the delay is due (pun intended) to most of July (and first week of August) being dominated by one vacation after another. I’ve been in England for the EDC (Electric Daisy Carnival) 1-day electronic dance music festival, with a luxurious stay in […]
Essentialist Marketing on Rainmaker: Month 2 (June)
In April I began a journey towards simpler, more focused digital marketing. And hopefully as a welcome bonus: less stress – and more success:) I’ve given myself a 12-month digital marketing challenge: How much can I grow my business by using ONLY the digital marketing tools available on the Rainmaker Platform? Essentially reducing my digital marketing to the […]
Essentialist Marketing on Rainmaker: Month 1 (May)
Last month I began my journey towards simpler, more focused digital marketing. And hopefully as a welcome bonus: less stress – and more success:) Basically I’ve given myself this 12-month digital marketing challenge: How much can I grow my business by using ONLY the digital marketing tools available on the Rainmaker Platform? Essentially reducing my digital […]
Essentialist Marketing on Rainmaker: Month 0 (April)
I guess you can say I went through “a phase” during my latest 3 blog posts. In vivid Technicolor (and with some ambivalence) I went from: admitting my failure to properly market my membership website (not taking full advantage of the Rainmaker Platform’s many built-in content marketing tools) and, as a result; contemplating how my business and solopreneurial life […]
One Conscious Marketing Channel to Rule Them All
Last week I wrote a blog post sharing what I see as my failure to properly market my membership website, products and services – not taking full advantage of the Rainmaker Platform’s many built-in content marketing tools. That realization got me contemplating: how would my business and solopreneurial life look, if I deliberately chose to […]
Great Idea? But… I Ain’t No Digital Marketing Specialist!
Hmmmm… I must admit that I have some doubts about this idea of “simplifying my marketing to its bare bones essentials” that I blogged about last week. Truth is, I’m not 100% confident it’s such a brilliant idea after all; for me to narrow-mindedly rely 100% on just the Rainmaker content marketing platform? I fear painting […]
Rainmaker Content Marketing Platform: Review (first year)
When I migrated my membership website from a self-hosted WordPress + WooCommerce concoction to the Rainmaker content marketing platform, I desperately wanted to escape the “plugin-updates-always-breaking-something” conundrum. Happily, I can declare that my switch to Rainmaker absolutely got rid of my frustrations. So far so good great! Secretly, I also had another, additional hope: to rely 100% on what the […]
This Website is Now on the New Rainmaker Platform!
Note! This is just one of my Rainmaker posts – Be sure you check out everything I’ve written on the New Rainmaker Platform! I did it. I’ve converted my whole website, including its membership area: to Copyblogger’s refreshing, relatively new Rainmaker Platform. In case you haven’t yet heard about Rainmaker.fm – or the Rainmaker Platform – it is Copyblogger’s WordPress-based, […]
HitTail – a Keyword Tool for the 80/20 SEO
NOTE: HitTail has been discontinued! The review below still shares valuable, fundamental SEO concepts. But for a current – highly recommended SEO tool – check my Surfer SEO review. Like HitTail, it can also integrate with Google Search Console to highlight keyword opportunities (and more) in a similar fashion. Keyword research takes time. Too much […]
Rainmaker Platform Review: an Unusual Membership Platform
Update! This is my first review of the New Rainmaker Platform. I’ve since written several follow-up blog posts on Rainmaker. See them all here! Welcome to my perhaps slightly unusual review of Copyblogger‘s new Rainmaker platform. A platform that can help you build an audience for your business, by letting you easily publish content, in the form of blog posts, podcasts, […]
Growth Hacker Marketing Tips, Tricks & Tactics
Ok, I’ll admit it. I’m a junkie. An audiobook junkie. It all started at Amazon back in 2004 or so. I started buying books. Books about photography and design. Marketing, branding, self-help. Since then my addiction and dependency on books has escalated. Just like the archetypical pusher, Amazon first got me hooked on soft drugs (ie. […]